Technology is a significant enabler for retail businesses.
In particular, innovation and advancement in computing, notably cloud and mobile technologies, has led to a proliferation of useful information and opportunities.
However, we all recognise that the use of such technologies also creates real challenges in relation to data and privacy.
As technology takes an ever greater grip on our interactions, an individual’s data and privacy become ever-more crucial for both the retailer and the individual. The data, however, comes at a price.
In this free downloadable report, Wedlake Bell set out below some examples of typical data FAQs.